As has been noted elsewhere, yesterday's Super Bowl had by far the best halftime show. There is some irony that a year ago CBS was exposed to one of the worst ever FOX, which is much more likely in general to have some questionable programming, has the best ever.

On the other hand, perhaps scared away by the titillating half time show last year the advertisers were anemic at best. Ford's Mustang Convertable and FedEx's Ten things required in ads weren't bad, not great either, CareerBuilder.com's ad(s) might have been better if it was one instead of a repetitious series that was old by the second version of the ad. And what is it with the Olympus creative team, I mean photo-copy team, whose ads are amongst the most blatant wanna-be-rip-off ads. Great way to launch a new product.